FS007- Jessica and Liza from Bowled and Beautiful Talk Getting Started and Work Life Balance as Food Truck Owners

FoodTruckr School Podcast Artwork

In this episode of FoodTruckr School, we’re very excited to welcome Jessica and Liza from Bowled and Beautiful, a food truck you may recognize from Season 4 of The Great Food Truck Race!

Jessica and Liza went home early from the competition, but after the show they couldn’t imagine life without a food truck any more, and their passion and drive helped them become the first pair after the show (besides the winners) to get their own food truck business up and running! Since then, Bowled and Beautiful has been successfully providing amazing cuisine among the streets of Los Angeles, California.

In this episode, we talk about how they were able to get their truck up and running so fast, the challenges they faced on the show and after starting their business, and thoughts on work/life balance as a food truck owner – especially since both Jessica and Liza are single moms.

More Specifically, in this episode you’ll learn about:

  • Exactly how Jessica and Liza were able to get a food truck up and running after they lost the competition on The Great Food Truck Race
  • Strategies that are working right now to help them grow their business and keep customers at their truck, including something interesting they do on Facebook that I haven’t see very many trucks do.
  • How they’ve been able to create relationships with other food trucks in the area and what that does for their business.
  • The truth about working on a truck and being a parent – and how to combine the two.
  • Plus a whole lot more!
You May Also Like...  FS025: Reverse Food Trucking with Jacquie Berglund from FINNEGANS

Links and resources mentioned in this episode:

Right-click here to download the MP3 file

Thanks for Listening!

Thank you again, for listening to this episode of FoodTruckr School. Truly, we hope you don’t just listen, but you also take action and actually think about your brand, what it means and how you might be able to improve it.

Also, be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here.

Cheers, and thank you again for your support!

Recently on FoodTruckr

FS025: Reverse Food Trucking with Jacquie Berglund from FINNEGANS I'm thrilled to bring you this very special episode of the FoodTruckr School Podcast, where I interview Jacquie Berglund, CEO of FINNEGANS and mastermind behind the FINNEGANS Reverse Food Truck. ...
FS015- Food Truck Marketing Tips and The LA Food Scene with Shawna Dawson Today, we're extremely happy to welcome an amazing guest on the show who has a major influence in the LA Food Scene and the growth of food trucks in general! Shawna Dawson co-founded the LA Str...
FS023- What to Expect Early in Your Food Truck Career with Conor and JP of Copper Chefs Smooth starts are rare in the food truck world, as Conor and JP know all too well. As owners of Copper Chefs Food Truck and Catering, they've endured their share of trials and tribulations bringing th...
Food Truck Branding 101: Build a Brand That Rocks We all learned at an early age not to judge a book by its cover, right? That’s bad advice when it comes to brands. On a daily basis, customers are bombarded with advertisements and challenged to make ...
#FoodTruckFan: Customer Loyalty Programs This week's inspiration comes from an unexpected location: my neighborhood's 90-year-old candy shop. I was intrigued—and impressed—to see an iPad Mini sitting on the counter. The iPad is part of the B...
Reasons Why We Love The Food Truck Industry The food truck industry is awesome -- there is really no other way to put it. Why do we love the food truck industry today? Well, we will be giving you some golden reasons why we love this magical and...
Better Buzz Mobile Espresso Went From Brick-And-Mortar Cafe To A Business On Wheels In this day and age, coffee is all the rage. As a result, everyone likes a good coffee story, and we have an amazing coffee story for you today. FoodTruckr had the pleasure of speaking with Amy Her...
FoodTruckr Heroes: Dark Side of the Moo Today’s FoodTruckr Hero is anything but ordinary, and we couldn’t be more excited to share their story with you. Dark Side of the Moo out of Hoboken, NJ, has a mission to put their own unique spin ...
FS031: The Community You Build Through Food – with Shiel Worcester of Jam Bakery Correction from the Editor: During the interview, Pat mistakenly said that Shiel Worcester is from Richmond, Virginia, and that her website is jam-bakery.com. Shiel is actually from Richmond, Vermont,...
How to Run a Food Truck 24: Expand Your Business to Events In last week’s “How to Run a Food Truck” lesson, we helped you write the recipe for future success by examining a popular goal-setting approach and providing you with 30 questions you should ask yours...
A Picnic Place Is Serving Up Mouthwatering Foods This Fall — And All Year Long As Well Food trucks are taking over the scene. They really are. If you are a fan of food, then that is a great thing. If you are looking to get involved in a great industry and run your own business, then tha...
FoodTruckr Heroes: Chef Joe Youkhan’s Tasting Spoon Truth time: the food truck industry isn’t for the lazy or weak of heart. Notoriously restrictive local laws make it tough to even get a truck up and running.  Then, if you manage to open a food tru...
Everything You Need To Know About FoodTruckr’s ‘I’m A FoodTruckr’ Facebook Group Have you always wanted to break into the food truck industry? Perhaps you already have in a big way and you currently own and operate your own mobile kitchen, but you could still use advice in many ke...
Advanced Food Truck Tactics: Stop Getting Screwed By Crap Events If you're already running a food truck, there's something we need to talk about. Because I'll put money on the fact that you either have been or currently are getting screwed by crap events. To help, ...
Location Updates for Food Trucks: Helping Fans Find You If you had to explain the difference between a food truck and a restaurant to your 85-year old grandmother, you’d probably start out with the most obvious difference: a food truck has wheels. You c...

About the Author

Pat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.

Love it? Share it: Share on Facebook Share on Twitter