FS015- Food Truck Marketing Tips and The LA Food Scene with Shawna Dawson

FoodTruckr School Podcast Artwork

Today, we’re extremely happy to welcome an amazing guest on the show who has a major influence in the LA Food Scene and the growth of food trucks in general!

Shawna Dawson co-founded the LA Street Food Fest, founded Artisanal LA (a really cool community event supporting artisanal food entrepreneurs), and also runs Sauce LAa marketing and PR group for chefs, restaurants, and small businesses.

She also worked at Yelp in 2009 as a Director of Marketing/Community Manager.

She was right there when food trucks were taking off in Los Angeles in 2008, and as a result of her passion for food and her entrepreneurial spirit, she’s helped to shape how we all view food trucks today.

You’ll hear her story, how the LA Street Food Fest started (and set the bar for other food festivals around the nation) plus several incredibly valuable tips for those who are starting their own trucks, or already have a food truck of their own.

You don’t want to miss this one!

Right-click here to download the MP3 file

Links and Resources Mentioned in This Episode

Thanks for Listening, and Please Help Out the Show!

Please be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here.

If you’d like to help us out real quick, please leave an honest review and rating in iTunes here.

Thanks again, and we’ll see you in the next episode of FoodTruckr School! Cheers!

You May Also Like...  FS026: Building Your Truck with Jeremy from Prestige Food Trucks

Photo credit: Mark Krynsky

Recently on FoodTruckr

FS002- Food Truck Branding – From Logo to Design, Culture and Customer Experience with Chris ... In this second episode of FoodTruckr School, we chat with Chris Adams from Rocketman Creative, a branding expert and strategist who helps food trucks new and old establish their identity and focus...
FS036: The Hard Work of a Building a Dream – with Sharon of Magic Coffee Truck Today's guest is in the midst of building her dream. Magic Coffee Truck is about to hit the streets of Atlanta, thanks to the hard work of owner Sharon Turner. Many of my guests on the FoodTruckr S...
FS006- From Food Truck to Brick and Mortar Restaurant with Brett from BC Tacos In this episode of FoodTruckr School, we chat with Brett Chiavari from BC Tacos, one of the most popular food trucks to reign South Florida! He's also recently opened up a brick and mortar rest...

About the Author

Avatar

Pat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.

Love it? Share it: Share on Facebook Share on Twitter