5 Ways Food Truck Owners Can Ensure Success In The Mobile Kitchen Industry

Productivity

Surviving and thriving in the mobile kitchen industry is no easy feat, yet here you are, trying to do exactly that. If the food truck industry was an easy one to conquer, then, well, everyone would try to become a food truck owner. Spoiler: That is not the case.

In hopes of helping food truck owners succeed in this fine industry, we are about to drop five ingredients, if you will, that will help lunch truck owners succeed. Do not leave home without them!

Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck.

5 Ways Food Truck Owners Can Ensure Success In The Mobile Kitchen Industry

  • Stay On Top Of Social Media Efforts
  • Go To Your Customers
  • Incorporate Proper Maintenance Techniques
  • Get Your Mind Right
  • Cook Like You’ve Never Cooked Before, And Take Your Customer Service Seriously

Stay On Top Of Social Media Efforts

As a food truck owner, it’s very easy to push social media off. After all, you likely have a million of other things to do, and you might not see the need for social media because you probably don’t see instant results. Not to mention, not everyone is a social media guru.

However, social media is a must-have for any business, whether we are talking small or big. Social media can help you keep your customers informed, it can help keep your customers entertained and it can lead to you gaining more customers along the way.

Not only that, but social media can lead to you getting your food truck’s name out there, and it is a great way to market, especially in this day and age when everyone is on a social media network like Facebook, Twitter, Instagram, etc.

You May Also Like...  10 Things That Might Be On A Food Truck Owner's Mind With Fall Approaching

If you are on the verge of joining this industry, or need advice when it comes to starting up a food truck, then make sure to check out the How to Start a Food Truck: The Definitive Guide.

Go To Your Customers

Your business is on wheels, which means you don’t have to stay put, and if you do stay in one location, you better hope you have the ultimate location and/or very loyal customers.

If you want to gain as much customers as possible, which will lead to massive sales, then you have to incorporate catering gigs, you have to enter food truck events and you have to go to business districts. You have to take advantage of the fact that your business is on wheels by traveling to new locations.

Not only will this lead to you getting your name out there, which should lead to more awareness and customers, but you will gain new streams of income along the way (this is where events and catering gigs play a major role). When you have money coming in through multiple streams, it will take pressure off of Successyou when it comes to selling food on a daily basis, and at your “regular” locations. Plus, you should be making more money if you have multiple streams of income, which could eventually lead to you opening up multiple food trucks, or simply hiring more help/employees.

Looking for Food Trucks For Sale? Check out this link for more details!

Incorporate Proper Maintenance Techniques

Your food truck is the foundation of your business. Therefore, if something goes wrong, then you will not be able to operate. Food truck maintenance might go under the radar for some mobile kitchen owners, but if you plan on succeeding, you have to stay up to date when it comes to this department.

You May Also Like...  Creating a Mobile App for Your Food Truck Business

You should learn proper food truck maintenance techniques before you even buy a food truck, but we do understand that it goes under the radar sometimes. However, if your food truck ever breaks down, then you will not only lose money every day your truck is out of service but you could also hurt your credibility.

If you need help in this area, then this article will do you wonders.

Want to learn how to build a subscriber list for your food truck business? One of our managing partners here at FoodTruckr has put together an AMAZING FREE GUIDE that will teach you everything you need to know about getting started with Messenger Marketing! Click here to get your free guide.

Get Your Mind Right

You’ve likely heard it a million times before, but here it goes again anyway: Being a food truck owner is tough. If you want to succeed as a chef in this industry, then your life will have to revolve around your food truck business. This, of course, means spending a large chunk of your days at your truck.

As a result, you have to get your mind right, and you can do this by incorporating a healthy work-life balance in some fashion, taking breaks early and often, looking at the big picture by reminding yourself over and over again of your dreams/why you became a food truck owner in the first place, etc.

If you aren’t ready to hustle like you’ve never hustled before, then you aren’t ready to be a food truck owner. One of the biggest keys in this industry is accepting that you will be at your truck for a good amount of your time. You also need to love being a chef, and serving customers, because that is what your job/profession is going to consist of more than anything else.

You May Also Like...  Lessons Food Truck Owners Can Learn From Dreamers

RELATED: 3 Unique Ways Food Truck Owners Can Break Up Their Days

Cook Like You’ve Never Cooked Before, And Take Your Customer Service Seriously

SuccessThere are many different reasons why people decide to join the food truck industry, but one of the main reasons is because folks want to be chefs, and run their own kitchens.

If you want to succeed in this industry, then you have to incorporate two things every single day you are working: (1) Cook like you’ve never cooked before. (2) Take your customer service seriously.

While we understand your food truck lines can get rather busy from time to time (believe us, that is a blessing), you have to take pride in your work (in this case, cooking). If you don’t, then you can count on getting bad reviews, which could sink your food truck business in no time if these bad reviews start to become a trend. Of course, you also have to treat your customers right. If you have bad customer service, then don’t expect people to storm to your food truck. In fact, the opposite will ring true.

Looking to build a new custom food truck? Check out this link for more details!

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

How To Start A Mobile Street Food Business On A Small Budget Editor’s Note: Today we’re excited to present a post from Alyssa Johnson. Alyssa is currently working as a freelance writer for https://essayvikings.com/. Her lifestyle credo is "A satisfied customer ...
Flashback Friday: Train Your Food Truck Employees Every business owner needs a dream team, and that is especially the case for food truck business owners. We realize that not every single employee is going to share your same passion for your food ...
Motivational Quotes That Will Do Wonders For Food Truck Owners Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
The Best FoodTruckr Advice For Mobile Kitchen Owners From Last Week: Jan. 22-28 If you are looking to start your week off with a full serving of advice, then you came to the right place. Below, we will be dishing out a preview and link to every single article published at Food...
Being A Chef Is Your Dream, So Enter The Food Truck Industry Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
Building An Email Leads List Can Be Beneficial For Your Food Truck Sales You may or may not send out emails to your food truck customers. Believe it or not, doing so could be beneficial for your sales. Sign up to receive the FoodTruckr Newsletter and we’ll throw in o...
Unique Ways To Increase Food Truck Sales Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
FS028: How to Forge a Food Truck Empire with Jim from Bacon Bacon SF This week's guest has taken San Francisco by storm with his ingenious food truck, Bacon Bacon. That's right—one food truck, twice the bacon! Jim Angelus started out in the restaurant world, but when ...
FoodTruckr Heroes: Rickshaw Stop Over the past few weeks in FoodTruckr Heroes, we’ve profiled a lot of awesome trucks who are doing truly awesome things.  From killer branding to fantabulous social media updates, there are all kinds ...
Food Truck Owners Have To Cut Out Distractions — Just Like Any Other Profession Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
Why New Food Truck Owners Could Use Some Startup Capital Editor’s Note: Today we’re excited to present a guest post from JSL Financial. JSL Financial specializes in providing hassle-free financing for small and medium sized businesses. You can find out more...
Top 5 FoodTruckr Articles Of 2018 So Far We understand the year might be young, but we want to make things as convenient as possible for aspiring and current food truck owners alike in 2018. With that said, we are about to highlight the t...
Tips To Stay Motivated As A Food Truck Owner Staying motivated isn't easy when you're trying to conquer your dreams. When you're first getting started, motivation is flooding in. However, when you're finally working in your dream job or field...
Big John’s Ragin’ Cajun Food Truck Is Providing Fort Wayne, Indiana With Authentic New O... Why do foodies flock to food trucks? Well, because the food is so awesome. You are literally getting an all-star meal every time you venture to a food truck, and that is especially the case when you e...
Trends That Matter For Your Food Truck Digital Marketing Efforts It's not easy to find the trends that will benefit your digital marketing efforts at your food truck business. After all, by the time you land on a new trend, how do you know it's still being imple...

About the Author

FoodTruckr

FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.

Love it? Share it: Share on Facebook Share on Twitter