3 Ways Food Truck Owners Can Stay Motivated During Tough Times

August 2018

Whether you fancy yourself a food truck owner, entrepreneur or chef, there will be one constant — you will come face to face with tough times over the course of your career (and some more than others). It is inevitable.

That is why mobile kitchen owners always have to be finding new ways to stay motivated. If the tough times are really, really bad, then it would be easy to just give up and quit, despite the fact that you have poured so much time, money and effort into this business venture.

Now, these tough times will come in many different forms. For example, your business might not be making as much money as it should be making, or you could have trouble booking catering gigs. You might even have to deal with bad employees. Realistically, these tough times could be anything and everything.

With that in mind, we came up with three ways food truck owners can stay motivated during these tough times — no matter what they might be — and they can be found below.

Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck.

3 Ways Food Truck Owners Can Stay Motivated During Tough Times

  • Up Your Planning Game
  • Surround Yourself With Positive People — And Mindsets
  • Remember Why You Became A Food Truck Owner In The First Place

Up Your Planning Game

When times of distress arise, and you aren’t where you want to be in this industry as a result, it is essential to up your planning game.

You May Also Like...  How To Gain Back Your Focus At Your Food Truck

After all, the more planning you do, the more prepared you will be. Not only that, but if you put a solid plan into place, one that is actually manageable, then you will know if you can make your grand solution a reality. For example, if you have to make $2,000 more in sales in any given month, you need to put a plan into place to see if that is actually possible. Assuming it is, then you make your plan, and then follow through with it.

The same thing rings true with your goals. With goals, you come up with a challenging — yet attainable — goal, then you get detailed by adding real-life figures, if you will. Next, you come up with a plan and brainstorm ways to make the goal come true. Then you attach a deadline. After that, you go out and achieve!

When times get tough, it’s important to come up with a new plan to get you out of the tough time.

Looking for Food Trucks For Sale? Check out this link for more details!

Surround Yourself With Positive People — And Mindsets

When things are going bad, it’s easy to just feel down, and be negative about everything in the process. Do not take that route.

Instead, start surrounding yourself with positive people, and also incorporate positive mindsets into your life. Start looking at the glass half full. Of course, you don’t want to be in denial, especially if your business’ numbers are starting to sink. The key is to be positive about the situation, and incorporate that all-star plan (you know, like what we mentioned above).

You May Also Like...  2 Unique Ways To Stay Motivated When You Want To Quit As A Food Truck Owner

Now, if you decide to hang out with negative people, and incorporate negative mindsets, then you will think there is no turning back. You will not get out of a pickle if you think negatively. Negative people and mindsets tend to take you down like that.

Motivated

If you have negative thoughts, then your situation will become worse, because you will only focus on the negative occurrences in your life.

Always remember, the people you associate with will rub off on you. Therefore, if you associate with negative people, you will likely become a negative person as well; however, if you surround yourself with positive people, then you will likely become a positive person.

Looking to take your food truck business to the next level? If so, then The Food Truck Growth Kit has your name written all over it!

RELATED: 3 Ways To Keep Your Food Truck Employees Motivated

Remember Why You Became A Food Truck Owner In The First Place

There is nothing more motivating than looking back at how you got started. Therefore, here is the best way food truck owners can stay motivated during tough times: Look at where you are now, and then look back at where you were when you first wanted to become a food truck owner.

Think back to all of the struggles you had to face in the beginning. Think back to all of the people who said you couldn’t become a chef in the mobile kitchen industry. Think back to how hard it was to come up with the funds to actually start your business.

You May Also Like...  Flashback Friday: A Look Back At Tips For Food Truck Entrepreneurship

Times might be tough now, but look at how far you have come! Your dream was to become a food truck owner — that’s literally why you became a food truck owner in the first place — and you are currently living out that dream.

Do you remember when you were working at a job you hated, and in an industry you had no passion for? Look at yourself now. You are a food truck business owner, and you cook food for a living! You are currently living out your dreams! That alone should be more than enough to keep you motivated.

Now, get back on track, and continue to survive and thrive in this fine industry!

Looking to build a new custom food truck? Check out this link for more details!

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

Flashback Friday: What To Do When You Don’t Have Enough Food Truck Customers Today is the last Friday of the year, if you can believe that. So, for this week's edition of Flashback Friday, we wanted to do something extra special... Not only will we be going back in time ...
8 Great Benefits Shopify POS Offers FoodTruckrs In honor of the release of The Food Truck Growth Kit, we thought it would be cool to spend some time today talking about our brand new partner—Shopify POS. We’ve been big fans of the team at Shopif...
The Best FoodTruckr Advice For Mobile Kitchen Owners From Last Week: July 18-23 Whether you were taking a much-needed vacation last week or simply were too busy to search the internet for food truck advice, FoodTruckr has you covered! Not only will we be breaking down what you...
Ways To Gain Your Customers’ Trust At Your Food Truck Business There are an unlimited amount of ways to gain your customers' trust at your food truck business. With that said, everyone's strategies behind this concept are different, and what works for one owne...
Food Truckin’ Fest is a Texas-Sized Success Editor’s Note: Today we’re excited to bring you a guest post from Mike Kelley, a software and business consultant from Arlington, TX. Mike approached us and offered to share his experiences from the T...
FS028: How to Forge a Food Truck Empire with Jim from Bacon Bacon SF This week's guest has taken San Francisco by storm with his ingenious food truck, Bacon Bacon. That's right—one food truck, twice the bacon! Jim Angelus started out in the restaurant world, but when ...
Top 5 FoodTruckr Articles For 2017 So Far Whether you are in the process of shattering your food truck goals for 2017 or are slightly off track, you can never have too much motivation, inspiration and advice. With that in mind, we are abou...
5 Simple Ways To Get Your Mind Right In The Food Truck Industry If you want to be the most successful version of yourself in the food truck industry, then you have to get your mind, body and soul right. You need to have a positive outlook on everything, you hav...
Invaluable Advice When It Comes To Writing A Business Plan For Your Food Truck No matter what type of business you are trying to start, there is one thing all aspiring business owners need to do ... and that is make a business plan. A business plan can't be avoided, especiall...
FoodTruckr Heroes: Rockstar Bakeshop We love food trucks of all shapes and sizes here at FoodTruckr, but we’ll always have a soft spot for dedicated sweet shops. It takes a lot of hard work to make it as a food truck that only sells d...
Simple Ways Food Truck Owners Can Appease Every Customer If you want to make it as a food truck owner, then there are an unlimited amount of things you have to do right. You have to be a good manager/boss. You have to be an expert in the inventory depart...
FS005- Customer Service Tips and Marketing Insights from the FoodTruckr Team This episode of FoodTruckr School is a bit different—Pat’s not here, so the team at FoodTruckr HQ took over! Matt Gartland, Nicole Farley, Jonathan Wondrusch, and Mindy Holahan held a roundtable discu...
Storytelling: Tell Me Your ‘Why’ And I’ll Buy International man of mystery. World traveler. Secret agent. Food truck owner. When you tell me you own a food truck, that’s how I—your customer—see you. I’m trapped in cubicle-land, where the air i...
FS032: Marketing Your Food Truck the Smart Way – with Brandon Lewin This episode is one every FoodTruckr should hear. Today, we're digging in deep on how to market your food truck. My guest today is Brandon Lewin, a marketer and strategist with a special place in h...
3 Things You Need To Become Addicted To In The Food Truck Industry To Ensure Success While there is no secret formula to success, there are certainly things people can do to increase their chances of succeeding, and we will be unleashing some of those things -- better yet, ingredients...

About the Author

FoodTruckr

FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.

Love it? Share it: Share on Facebook Share on Twitter