Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world’s leading custom food truck manufacturer. In his current role as President/CEO, Jeremy manages dozens of employees, interacts with clients, and maintains a healthy relationship with all of his business partners. Since Prestige, Jeremy has launched many other successful companies.
There are many ways to take your food truck business to the next level.
You could implement new strategies, conquer more locations, dive into more catering gigs/food truck events, sell some of your products/food on the side (for example, selling jars of jam to your customers) and the list could go on and on.
However, for the purposes of this article, we will be dropping three basic business tips that will lead to success in the food truck industry. If you’re new to this whole being a mobile kitchen owner thing, then hit the ground running by implementing these tips, and if you have been at this industry for a while, then we persuade you to add these tips into the mix immediately (assuming you haven’t already).
3 Basic Business Tips For Success In The Food Truck Industry
3. Network, Network, Network
Networking might be a new food truck owner’s last concern — after all, most owners are concerned with getting their business started, cooking food, not making any mistakes, satisfying customers, etc. — but it needs to be implemented eventually. The sooner, the better.
Networking is how you get your name out there, meet new people, learn new things, branch out, land business deals and so many other crucial things. It’s essential, really.
At the very least, you are meeting new people in your industry — which is the food truck industry — and picking their brains … and at the very most, you are landing lucrative business deals. Network, network, network — that’s the name of the game when it comes to achieving more success.
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2. Never Stop Learning
This should be a no-brainer, and it comes naturally. If you need to learn something, such as a new recipe, or learning how to use social media, then you are going to do research and/or ask around. However, if you really want to take your food truck game to the next level with this business tip, then you will actually incorporate learning into your daily schedule/routine.
Writers do this by incorporating reading into their schedules. You, food truck owners, can do the same thing. Your reading can consist of informational articles (like this one), business books, recipe books, etc. Your learning journey can — and should — also include networking and studying the competition.
The more you learn, the more you earn.
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1. Consistent. Hard. Work.
This basic business tip needs to be followed every single day — hustle. If you get complacent in this industry, or start going through the motions with zero passion in sight, people will notice, such as your customers or your employees (you know, people who you are supposed to be leading, managing and motivating).
An all-star plan mixed with consistent hard work will lead to your dreams coming true. It led you to becoming a food truck owner, right?
Everyone’s goals and dreams are different, meaning some owners might be happy with one truck while others won’t be happy until they build a dynasty in this industry; however, you still have to work hard. Just because you have achieved some success, that does not mean said success is going to last forever. You have to work extremely hard to gain success, and you have to work just as hard (perhaps harder) to maintain and grow that success.
Therefore, make sure you are hustling. Stick to the process. Success is right around the corner, FoodTruckrs, and it’s up to you to go out and get it.
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