Flashback Friday: The First Article Ever Published At FoodTruckr

Flashback Friday

We have a special treat for this week’s edition of Flashback Friday.

For this week’s edition, we are flashing all the way back to the first article ever published at FoodTruckr.

The title: The Great Food Truck Race: How It Works and What You Can Learn.

Whether you are trying to take your food truck business to the next level or just want to dive into a great read on this fine Friday, we have you covered.

Just like with previous Flashback Friday pieces, we will unleash a preview of the article as well as the link.

Check it out below, and here’s to you making all of your mobile kitchen goals and dreams come true!

Flashback Friday: The First Article Ever Published At FoodTruckr

Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck.

The Great Food Truck Race: How It Works and What You Can Learn

Sneak peek of the article:

Eight food truck teams. Seven weeks to compete. One shot at $50,000 and a brand new truck. That’s the premise behind the Food Network’s popular reality show, The Great Food Truck Race.

If you’re not watching, you should be.

The Great Food Truck Race offers valuable insights into the dos and don’ts of running a food truck. While the show is certainly sensationalized—what “reality” show isn’t—it provides some context to real life situations that you can study and judge. You can ask yourself: How would I handle that situation? Is that issue real, or contrived? Am I making the same mistakes as these food truck owners?

Perspective and preparation are your rewards for watching and engaging in such thought exercises. Hopefully you’ll glean a bit of entertainment too; the show is hosted by celebrity chef Tyler Florence, after all.

Looking for Food Trucks For Sale? Check out this link for more details!

Side Hustle

What’s that? You’re already hooked and want to see some more preview action? Ask and you shall receive!

What You’ll Learn From Watching

1. Be Prepared for the Unexpected

The Great Food Truck Race teams never know what’s going to happen next. Such uncertainty exists in the daily routines of all food truck owners. Granted, you may never need to convert your entire truck’s menu to vegan meals for a single day in order to stay in business (a challenge imposed on the show), but you will need to know how to improvise when you’re running out of a key ingredient and the line outside won’t stop growing.

2. Teamwork Matters

No matter how close you are to the other people working on your food truck, disagreements and stress are bound to arise from working together in such close quarters. When that happens, resist the urge to point fingers (a common mistake highlighted on the show). Instead, collaborate on a clear plan that resolves the issues and prevents it from occurring again. Remember, you’ll always emerge stronger when you work together to conquer your struggles. When you do, success tastes that much sweeter.

3. Tell Your Story

You know that your customers, led by your loyal regulars, are the lifeblood of your business. Engaging them in meaningful ways is a must not only for the day’s sales targets but for future top-line growth too. The food truck owners on the show learned this lesson in dramatic fashion when they had to sell $200 worth of food as fast as possible. What was the most effective sales technique? Storytelling. By sharing personal insights and connecting on a human level, patrons became more excited by the opportunity to become part of that truck’s story through the shared experience of enjoying their food. This creates a “wow-ing” experience that motivates your customers to come back time and again. (Much more on telling a better story.)

You can read the entire article here!

You May Also Like...  Flashback Friday: The 10 Commandments Of Customer Relationships

Looking to take your food truck business to the next level? If so, then The Food Truck Growth Kit has your name written all over it!

When it comes to all things related to food trucks, FoodTruckr really is your one-stop shop. If there is a question you have about food trucks, then we’ve probably already written an article about it. More likely than not, there are articles we have published that feature ideas you weren’t even thinking about for your mobile kitchen. To get a sense of what we’re talking about, make sure to check out our blog here.

Happy Flashback Friday, FoodTruckrs!

Looking to build a new custom food truck? Check out this link for more details!

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

FS026: Building Your Truck with Jeremy from Prestige Food Trucks I'm so excited to introduce you to the mastermind behind some of the best-designed food trucks I've seen. He's Jeremy Adams, founder of Prestige Food Trucks. The folks at Prestige design and bu...
The 12 Days of FoodTruckr: 9 Things to Put On Your Website On the ninth day of Christmas, FoodTruckr’s giving you… 9 Things to Put On Your Website! Though most of your food truck's business is definitely taking place offline, it's still incredibly important...
10 Food Holidays Mobile Kitchen Owners Should Watch Out For In November 2017 November is a big month for food lovers. After all, Thanksgiving just so happens to be in November. There are plenty of great food holidays during this festive month, and while foodies will likely ...
FoodTruckr Heroes: Destination Desserts We love food trucks with really specific philosophies, but it’s even better when a truck’s mission supports a truly important cause. Today’s FoodTruckr Hero is a non-profit “social venture bakery” out...
FoodTruckr Heroes: East Side King We’ve been talking lately in the “How to Start a Food Truck” series about how to buy an affordable food truck with all the right equipment for your business. After all, the inside of your truck is inc...
How A Food Truck Business Owner Can Conquer The Last Four Months Of The Year With September almost among us, we are almost down to the last four months of 2016. If you are a food truck business owner, you should be asking yourself this question: Have I accomplished everything ...
Growing Your Food Truck Business: 3 Strategies To Make Expansion A Real Possibility Growing a food truck business is a real possibility for food truck owners just like you ... especially if you take the three strategies that follow into account. Above all else, as long as you are ...
How To Make Your Food Truck Business More Profitable We all want to make more money, right? Well, you likely didn't enter the food truck industry to be an instant success. No, you entered this industry to follow your dreams, to live out your true passio...
How You Know You Need More Financing For Your Food Truck Business Editor’s Note: Today we’re excited to present a guest post from JSL Financial. JSL Financial specializes in providing hassle-free financing for small and medium sized businesses. You can find out more...
How to Run a Food Truck 04: Use Apps to Simplify Your Business Today’s lesson is the last part of our unit on your first few weeks on the streets—and if you’ve been following along with our “How to Run a Food Truck” series, you’re already one month into your food...
How to Run a Food Truck 22B: More Marketing Tips for Advanced FoodTruckrs A couple weeks ago on FoodTruckr, we brought you six advanced food truck marketing strategies to help you grow your business and reach more new customers than ever before. Today, we’re so excited to b...
How You Know You Were Born To Be A Food Truck Owner Were you born to be a food truck owner? Have you always wanted to own your own sit-down restaurant or food truck? If so, then you were likely born for the great industry that is the food truck indu...
Announcing…the “How to Run a Food Truck” Series! We showed you how to start a food truck—and now it’s time to take your learning to the next level. That’s right, FoodTruckrs! Coming up next, we’re proud to announce our brand new blog series: “How...
Previously Owned Food Trucks vs. Custom Built Food Trucks (Which one is right for you?) This is a guest post from Ian Smith over at Prestige Food Trucks, one of our recommended food truck vendors, who shares some thoughts about buying a truck that's been previously owned, or going custom...
FS006- From Food Truck to Brick and Mortar Restaurant with Brett from BC Tacos In this episode of FoodTruckr School, we chat with Brett Chiavari from BC Tacos, one of the most popular food trucks to reign South Florida! He's also recently opened up a brick and mortar rest...

About the Author

FoodTruckr

FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.

Love it? Share it: Share on Facebook Share on Twitter