Common Characteristics Of Successful Food Truck Owners

food truck

Many people have entered the food truck industry, and many people have failed. On the flip side, many prepared food truck owners have entered this industry and have found a great amount of success in the process.

So many folks believe they just need the initial money to buy a truck and the supplies. Of course, they also think that being a great chef is the only quality that matters. Those are important things — there’s no doubt about it — but there is so much more to owning a mobile kitchen truck than that.

If you want to make it in this field, it is important to learn these common characteristics of successful food truck owners.

RELATED: The Benefits Of Owning A Food Truck Over A Sit-Down Restaurant From A Business Standpoint. When it comes to the business side of things, future owners might want to consider a food truck over a sit-down restaurant.

Common Characteristics Of Successful Food Truck Owners

  • Good With Technology
  • Passionate About Their Work
  • Business Savvy
  • Customer Service Guru
  • A Serious Learner

Good With Technologyfood truck

If you want to make it in this industry, then this characteristic is a must. Food truck owners not only have to be able to use a smartphone and computer, but they also have to be experts with social media and digital marketing.

If they aren’t, then they have to pay someone who is an expert in those fields. On one hand, you will have more time if you hire someone to take over the technology scene. On the other hand, it could get pretty pricey.

You May Also Like...  How Food Truck Owners Can Prepare Their Business For The Fall

Passionate About Their Work

Let’s face the facts: Mobile food truck owners put in a ton of hours every single week. This job is not for the person who wants to work a 9-to-5 job. No, if you are an owner, then your business becomes your life. Therefore, it is very important that you are passionate about your work.

If you don’t want to be at a food truck (or do food-truck related things) for 10 or more hours a day, then you should save your money and take on a different profession.

Business Savvy

Like we stated earlier, being a good cook is not the only characteristic you need to enter this industry. You also have to be business savvy. First and foremost, you have to be able to come up with an all-star business plan. From there, you have to know how to hire employees, fire employees, how to cut costs, how to budget and the list goes on and on.

Being business savvy could be the most important characteristic in this industry. Unfortunately, many people lack said characteristic.

Customer Service Guru

You are working in the food truck industry, so you are going to be dealing with customers constantly. If your customer service skills aren’t up to par, you could lose a ton of customers no matter how good your food is.

Here’s the tricky part: Not only do you have to have excellent customer service skills in person, but you also need to know how to treat your customers on social media platforms. Needless to say, a successful food truck owner has to have all of the goods.

You May Also Like...  3 Must-Have Food Truck Revenue Sources

RELATED: Reasons Why Food Truck Business Owners Should Add Catering To The Mix. If you are looking for more ways to increase your income, catering could solve all of your problems.

A Serious Learnerfood truck

This goes for any business owner in any field — you need to be a serious learner. If you don’t know how to engage with your followers on social media, you have to learn how to do just that. If you don’t know how to enter the catering side of this business, you have to learn the ins and outs of catering. If you don’t know how to write a five-year business plan, guess what? You need to learn how to write a five-year business plan.

You have to want to learn how to do these things, among so many other things. If you don’t, then you won’t make it, and your food truck business could go under as a result.

Therefore, being a serious learner is an invaluable characteristic to have if you are a mobile kitchen owner.

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

The Benefits Of Owning A Food Truck Over A Sit-Down Restaurant From A Business Standpoint If you are a business owner and are thinking about entering the food truck industry, this question has likely popped up multiple times: Should I invest in a sit-down restaurant or food truck? From ...
Texas Chili Queens Is Providing Austin With An Endless Amount Of Chili Options As we get deeper into fall and the weather gets cooler and cooler, the glorious food that is chili becomes more and more popular. With that said, if you are a fan of chili or live in Texas (or both), ...
If You Are New To The Food Truck Industry, Then This Advice Will Do You Wonders Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
How to Run an Eco-Friendly Food Truck Editor's Note: Hey FoodTruckrs! Whether you're just learning how to start a food truck or you're looking for more ways to improve your food truck business, today's lesson is an important one for every...
3 Things Food Truck Owners Should Do In The Upcoming Week To Gain More Success It's Sunday, which means a new week is already rearing its head. Therefore, we pose this question: What are you going to do this week to gain more success, food truck owners? As a friendly reminder...
5 Branding Tips For New Food Trucks Editor’s Note: Today we’re excited to present a guest post from Adrian Cordiner. Adrian is a writer for nisbets.com.au. He is passionate about food, business, marketing, and technology, and never gets...
3 Valuable Food Truck Goals To Consider In 2018 With 2018 nearing, many food truck owners have likely been thinking of goals for 2018. It's only natural. With that said, we will pose this question: What are your goals for 2018? Maybe you are ...
Learn The Importance Of Running Your Numbers When Owning A Food Truck Business In This Video When you are a food truck owner, you have an endless amount of things to worry about. Not only are you working more than the typical office worker, but you also have to worry about the business side o...
5 Unusual Food Truck Concepts You May Not Have Thought Possible Editor’s Note: Today we’re excited to present a post from Tori Galatro. Tori is a blogger, copywriter, and SEO outreach manager based in Austin, Texas. Her favorite things to write about are film, foo...
How to Run a Food Truck 02: Practice Plating and Presentation In last week’s “How to Run a Food Truck” lesson, we helped you establish what your new employees need to learn and went over some of the best training strategies to ramp up your team for success. This...
Equipment Breakdown Insurance For Food Trucks Food trucks rely on many pieces of equipment to operate. From the generator to the grill to the hood to the blender to the compressor to the sink -- you name it. If one of these items goes down, it co...
Now Is The Perfect Time For Food Truck Owners To Make New Goals For 2017 December is just around the corner, which means 2017 is also just around the corner. Are you ready for the new year, food truck owners? Now is the perfect time for food truck owners to make new goa...
FS004- Best Practices for Sharing Your Location and Using Social Media with Matt Berkland from Truck... In this episode of FoodTruckr School, we talk with Matt Berkland from Truckily.com about best practices and tips for sharing your location on social media. How often do you share your location...
10 Motivational Quotes That Will Help Food Truck Owners Start Off The Week Strong Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
Throwback Thursday: Order And Stock Supplies For Food Trucks Are you new to the food truck industry? If so, then you likely have a million different things racing through your mind, such as locations, permits, your food, customers, social media, employees, i...

Love it? Share it: Share on Facebook Share on Twitter