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Marketing

Food Trucks for Rent (Lease, Promotions, OR Events)

Looking to rent a food truck? Just pick one of the three types of rentals below to get the resources you need. Rent a food truck for your business Rent a food truck for a marketing promotion Rent a food truck for a party or event If you’re not sure which one is right for Read more

Food Truck Marketing In 2021: 5 Quick Tips

This article was written by marketing expert Heather Cox. See her info at the end of the bottom. Whether you are starting a new food truck or are a seasoned pro, keeping your marketing approach up-to-date is the key to longevity. In 2021  – in the midst of a shifting marketplace – getting creative about Read more

Facebook Marketing Strategies For Food Truck Owners

There are an endless amount of ways food truck owners can market their businesses online, with Facebook marketing, whether you incorporate it or not, being one of them. If you don’t use Facebook marketing in any of its forms, then you’re missing out on a great opportunity to reach more people and increase food truck Read more

Should Food Truck Owners Hire A Marketing Team?

Is it time for your food truck business to hire a digital marketing team? Every business is different. Likewise, every business’ digital marketing needs and strategies are different. However, if you want to reach a larger audience, spread brand awareness, and incorporate expert strategies on your social media networks, then it might be time to Read more

How Food Truck Owners Can Market Their Businesses Locally

Taking advantage of the internet marketing platforms that are provided today is a key way to stand out among the competition in the food truck industry. Of course, it can be a bit overwhelming deciding on which platforms to use, especially if you don’t fancy yourself a market expert. You entered the food truck industry Read more

How Food Truck Owners Can Structure Their Videos

As you’ve likely noticed on your social media networks, videos are powerful. They’re interesting, informative, and so much more. With that in mind, we pose this question: How do you structure your videos? Do you do recipe videos in which you show people how you make your food? Perhaps you do a montage and show Read more

How Food Truck Owners Can Get Messenger Bot Subscribers

While we aren’t saying every food truck owner will achieve marketing success by incorporating Facebook Messenger marketing tactics (because every business is different), we do believe it can help if done properly. After all, messenger marketing can help you get ahead of the competition, develop deeper relationships with your customers, and so much more. With Read more

Outside-The-Box Ways For Food Truck Owners To Incorporate Marketing

While everyone’s food truck business is different and every food truck owner focuses on different marketing strategies as a result, we want to highlight five articles that were published right here on FoodTruckr. Our hope is that you can get value from these articles which feature marketing strategies that might not typically be seen in Read more

Where Local Food Truck Businesses Should Advertise In 2019

As you likely already know, advertising and marketing, although not as fun as putting a smile on customers’ faces with your delicious meals, are essential in the food truck industry. With that in mind, we pose this question: Where should local businesses, such as food trucks, advertise in 2019? Sign up to receive the FoodTruckr Read more

How A Messenger Bot Template Can Benefit Food Truck Owners

We’ve written about Facebook Messenger marketing in the past and it’s such an important topic that we had to bring it up again. As a friendly reminder, some of the benefits of messenger marketing include getting ahead of the competition, experiencing higher engagement rates, developing deeper relationships with your customers, and so much more. Sign Read more

Building An Email Leads List Can Be Beneficial For Your Food Truck Sales

You may or may not send out emails to your food truck customers. Believe it or not, doing so could be beneficial for your sales. Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck. Building An Email Read more

Trends That Matter For Your Food Truck Digital Marketing Efforts

It’s not easy to find the trends that will benefit your digital marketing efforts at your food truck business. After all, by the time you land on a new trend, how do you know it’s still being implemented by other owners? While it’s ideal to bring consistent efforts to the table, it can be beneficial to Read more

Writing Copy For Your Food Truck’s Social Media Pages

Many food truck owners have created their social media pages and are ready to share posts with their loyal customers. They’ve decided that they will only post on Facebook, Instagram, or Twitter (or a combination of all three and others since everyone’s strategies are different). However, they might not know what to say on these Read more

Writing Copy For Your Food Truck’s Email Marketing

You may or may not know that email marketing is a valuable tool when it comes to marketing your business. After all, email marketing can help you deliver high-quality content related to your food truck business directly to your customers, whether this content features new meals coming soon, where you will be serving food in the Read more

Reasons Why Your Food Truck Business Needs To Create Content

While many food truck owners typically focus on cooking food and serving customers, there are additional ingredients owners can incorporate to attract new customers to their trucks and increase sales. Believe it or not, creating content is one of them. Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Read more

ManyChat: Things Your Food Truck Messenger Bot Must Have

Facebook Messenger marketing is the next step when it comes to improving your digital marketing efforts. After all, with messenger marketing, you can have more personal and one-on-one conversations with your food truck customers, as well as many other benefits. However, to take the next step with your messenger marketing efforts, it’s essential to incorporate the Read more

ManyChat Messenger Bot Growth Tools Your Food Truck Business Needs

ManyChat Messenger is an effective way to reach your food truck customers on Facebook, as we have discussed in the past. However, what are some ways food truck owners can actually use ManyChat to help with their digital marketing needs? Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Read more

How To Stand Out Among Your Food Truck Competitors Using Facebook

In the food truck industry, there are an endless amount of ways to stand out among your competitors. For some owners, it’s customer service. Others, it’s the food they cook. Sales, deals and marketing can also help you stand out. The point being, there’s not one sole way to stand out as a food truck Read more

How Food Truck Owners Can Create A Call-To-Action Button On Facebook

There are always new ways to take your food truck business to the next level, and for the purposes of this article, we will be turning to digital marketing expert Evolve Media to help you do exactly that. Evolve Media, owned and operated by Ian Smith, who’s a partner of FoodTruckr, released a YouTube video Read more

How Food Truck Owners Can Collect Lead Contact Info

Collecting lead contact info can be an invaluable strategy for food truck owners. After all, we want mobile kitchen owners to think outside the box in 2019. While many of your customers likely come from daily locations, it’s important to try to reach out to some of the bigger fish, such as apartment complexes, business Read more

Food Truck Marketing Tip: Use Facebook Messenger & ManyChat

Facebook Messenger marketing is all the rage nowadays (read more about it here) and food truck owners can really benefit by adding it to their digital marketing strategies. To help give you a better idea of how Facebook Messenger and ManyChat can help your business, we’re going to turn it over to Evolve Media owner Read more

FoodTruckr Marketing Tips From December

We dished out a lot of great marketing tips for food truck owners this month. As a final 2018 gift to you, we wanted to put all of those articles in one place so it’s easier for you to view and gain the necessary knowledge you need to take your marketing efforts to the next level Read more

Why Your Food Truck Business Should Market On Facebook & Instagram

Facebook and Instagram tend to be two of the more common social media networks that food truck business owners are on. If you’re not on either platform yet, then we highly recommend you do so in 2019 in hopes of taking your digital marketing game to a new level. As digital marketing expert Evolve Media points Read more

How Are You Using Digital Marketing For Your Food Truck Business?

While digital marketing is different for every business, and many people might think it’s for business owners who are trying to sell a product or service, it’s also essential for food truck owners. After all, digital marketing can be done for cheap, you are, in fact, selling a product (your food) and it can help Read more