Food Truck Owners Should Include Live Streaming Into Their Social Media Strategies

Facebook Messenger Marketing

Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world’s leading custom food truck manufacturer. In his current role as President/CEO, Jeremy manages dozens of employees, interacts with clients, and maintains a healthy relationship with all of his business partners. Since Prestige, Jeremy has launched many other successful companies.

We live in a day and age when people want their news/information as fast as possible. Thanks to tools like live streaming, that dream has become a reality.

Live streaming, in a nutshell, is when a person records something and then this person’s followers/fans watch while the recording/video is taking place. It is literally live streaming. The best part? Live streaming is easy to use, it is free on platforms like Facebook and it is trending right now.

Therefore, food truck owners should include live streaming into their social media strategies.Live Streaming

Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck.

Thanks to live streaming, food truck owners can show off their trucks and kitchens during the present moment. This is important because it results in a food truck’s following feeling like it is right there with the food truck … in the present moment. The customers feel like they are part of the scene, or that is at least the idea. This is the perfect way to make your food truck community feel like it is, well, a community.

You May Also Like...  3 Valuable Food Truck Goals To Consider In 2018

Here’s the thing. People love food. Not only do they like to eat it, but they also like to watch it being made. There’s a reason why the Food Network came into existence, after all. There’s also a reason why food recipe videos have taken over social media platforms like Facebook — because people are all about their food.

There are so many things mobile kitchen owners can incorporate with live streaming. They can show people, of course, how a specific meal is made, they can show off the events that their mobile kitchens venture to and they can just create some buzz in general.

Live streaming is good for branding and gaining awareness, which is key when it comes to gaining and retaining customers.

Looking for Food Trucks For Sale? Check out this link for more details!

Live streaming is the perfect tool to reach your customers in a timely manner, because the content, if you will, is being made — and viewed — in the present moment. Not only that, but you can unleash a large amount of information with live streaming. Plus, it can be very personable. Also, it’s almost like the person who is doing the live stream is talking to you face to face.

Live StreamingIt’s cheap, it’s easy to do, it’s fun, and food truck owners should be incorporating it into their social media strategies.

Live streaming is booming right now, it doesn’t seem like it is going to go away anytime soon and lunch truck owners have to take advantage.

You May Also Like...  Growing Your Catering Business: How to Meet More Event Professionals

Looking to start your own food truck? Prestige Food Trucks can do wonders for you in that department.

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

How to Run a Food Truck 11: What to Do When You Don’t Have Enough Customers Today’s an exciting day here at FoodTruckr—it marks the return of the “How to Run a Food Truck” series! We can’t wait to continue bringing you the brand new business advice and insider tips that will ...
2 Simple Yet Effective Ways To Gain More Exposure At Your Food Truck So many food truck owners -- especially the ones just breaking into the industry -- desire more customers, greater sales and an ever-increasing revenue. That's what keeps a business afloat (and thrivi...
Casting, Cooking, and Concepts: An Interview with Ilene Winters of “The Great Food Truck Race” When Ilene Winters, Joanne Garelli, and Tim Boulous started preparing their application for the Food Network’s “The Great Food Truck Race,” they didn't have any experience operating a food truck. But ...
FS029: Food Carting in Style with Nathan Beck from Natedogs I'm very excited to introduce Nathan Beck, founder of Natedogs. Nathan's here to talk about something we haven't covered yet on Foodtruckr: the unique challenges and benefits of running a food cart, r...
10 Quotes About Entrepreneurship That FoodTruckrs Can Probably Relate To Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
2 Invaluable Keys To A Food Truck Entrepreneur’s Success Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
FoodTruckr Heroes: Our Five Favorite Dessert Trucks There are some holidays we wish we could celebrate year-round—holidays that truly deserve more than a single day of honor and acclaim. Today is one of those events, and we’ve got a special FoodTruckr ...
10 Food Holidays Mobile Kitchen Owners Should Watch Out For In December 2017 Food holidays make the world go round. And if you don't believe that, then maybe you can agree with this: Food holidays help to spice up the day, and when a favorite food holiday is upon us, it's fun ...
The Mobile Pub Is Providing A Truly Unique Experience To The Food Truck Industry The food truck industry is filled with amazing concepts. From hamburgers to lobster tacos, this industry really does have it all. Every now and then, we see a new concept that just blows us away. A...
Food Truck Safety Tips For Mobile Kitchen Owners Safety is an absolute must in the food truck industry, which is why we will be diving into some of the best food truck safety tips that have been unleashed at FoodTruckr over the years. On top of a...
Most Viewed FoodTruckr Articles Of October 2017 October 2017 came and went, but there are some things that remain, such as the informative food truck articles that were published during October. In hopes of showing off some of the best articles ...
2 Things New Food Truck Owners Should Add Into The Mix Right Away Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
10 Motivational Quotes That Will Help Food Truck Owners Conquer 2017 2017 is almost here. That could be a good thing or bad thing depending on where you stand. It could be a good thing because you are ready to take on the new year and you are also on the verge of ma...
Why Food Truck Owners Should Embrace The Pumpkin Spice Flavor We know what you're thinking... It's not even officially fall yet, so why should we embrace the pumpkin spice flavor right now? You might also be thinking that the pumpkin spice flavor doesn't rela...
#FoodTruckFan: Guilty Pleasures What's your guilty pleasure? Mine's a grilled cheese sandwich: bread grilled until it's dark and crunchy, cheese that's impossibly melty, a bit of melted butter on my fingers. As a child, the grill...

About the Author

FoodTruckr

FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.

Love it? Share it: Share on Facebook Share on Twitter