The Benefits Of Owning A Food Truck Over A Sit-Down Restaurant From A Business Standpoint

If you are a business owner and are thinking about entering the food truck industry, this question has likely popped up multiple times: Should I invest in a sit-down restaurant or food truck?

From a business standpoint, first-time entrepreneurs and business owners would be doing themselves a huge favor by opening up a food truck first. In the grand scheme of things, creating a masterful business plan is still essential no matter which direction you go in. Not to mention, just because there are numerous benefits of owning a food truck over a sit-down restaurant, that does not mean you are taking the easy way out. And it also doesn’t mean you are going to see profit immediately. If operating a food truck business was easy, then everyone would be doing it, and every mobile food truck would be staying in business — but that is not the case.

If you are looking for food trucks for sale, head over to Prestige Food Trucks to see what they have to offer.

RELATED: Reasons Why Food Truck Business Owners Should Add Catering To The Mix. If you are looking to find more ways to bring in income, you should start catering.

The Benefits Of Owning A Food Truck Over A Sit-Down Restaurant From A Business Standpoint

  • Less Of A Risk
  • You Can Build Your Brand Before Expanding
  • Overhead Costs
  • It’s A Great Way To Break Into The Industry And Learn
  • You Can Tap Into Many Streams Of Income
  • You See Everything

Less Of A RiskBusiness

When it comes to being a business owner, minimizing your risk is one of your top priorities. As a result of a sit-down restaurant costing more to start up than a food truck, it is easy to come to the conclusion that food trucks are less of a risk.

You May Also Like...  2 Things New Food Truck Owners Should Add Into The Mix Right Away

Owners and entrepreneurs are all about protecting their money, and although there is still a great deal of risk in this industry, said owners and entrepreneurs can also make a great deal of money if they treat a food truck like a business, and not just a kitchen. That is the problem with many mobile kitchen owners today — they enter this industry because they are great chefs, but don’t know as much as they need to know when it comes to the business side of things.

You Can Build Your Brand Before Expanding

Look at any franchise restaurant and see what they have in common. Other than things like a lot of money for marketing and a great business plan, these franchises also have an exceptional brand. When it comes to a sit-down restaurant, it is tougher to change your brand and image.

However, with a food truck, changing your brand and image can take place with a change in locations. That said, you don’t want to constantly change your message and what your company is all about — because then it will be tough to retain followers and customers.

With a food truck, you can build your brand at a smaller level before expanding into something much larger, such as a sit-down restaurant or possibly franchising your trucks.

Overhead Costs

Cashiers, hosts, servers, utilities and paying your staff in general can really stack up when you are running a restaurant. With a mobile kitchen business, the cost of things go down, or are nonexistent. Therefore, the day-to-day costs are also cheaper with a mobile kitchen — they are easier to maintain and operate as well.

You May Also Like...  Gear Up For October With These FoodTruckr Articles

It’s A Great Way To Break Into The Industry And Learn

If you aren’t an all-star when it comes to being business savvy, then starting up a food truck is a great way to break into the industry. That doesn’t mean every self-proclaimed chef should open up shop, though. If you aren’t prepared for the business side of things, your food truck could sink just as fast as it opened.

Nonetheless, opening up your own mobile catering truck is a great way to learn about the industry. Not to mention, this industry is still relatively new, so it hasn’t been perfected quite yet.

Not everyone is an expert at social media and digital marketing, but if you own your own business, and especially if you own your own food truck business, you will have to learn on the job (or possibly hire someone else to take care of those crucial duties for you if you can’t figure them out).

RELATED: Startup Tips For New Food Truck Owners. When opening up your first food truck, it is important to act like an actual startup, because you literally are one.

You See EverythingBusiness

When you own your own sit-down restaurant, you might not catch everything, which means you can’t necessarily see how your investment is doing at all times. Yes, you can see the numbers, but you might not catch bad customer service or terrible cooks until later down the road.

With a food truck, you are not only the head chef, but the head business person as well, so you see everything. You are literally the eyes, ears and brains of the operation. Plus, you might only have a handful of employees to look after (if that).

You May Also Like...  How Culinary Entrepreneurs Can Keep Up With The Times

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

Menu Mistakes Food Truck Owners Can Easily Avoid If you are a food truck owner, then it is easy to come to this conclusion: Running a food truck business has many different components, and being a master chef is certainly not the only one. With t...
Great Practices Your Food Truck Should Incorporate During The Slow Season With fall almost here, the temperatures are going to start dropping. If you live in a colder climate, then this could mean bad news if you are a food truck owner. If you live in a place like Southern ...
3 Keys To Food Truck Success In 2018 Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
Portland Food Trucks That Foodies Need To Try Immediately Just like so many other places, Portland has its fair share of food trucks, and if you consider yourself a food lover, then we have three food trucks that you need to try immediately. While there a...
What Are Your Food Truck Goals For Summer 2018? Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
Food Truck Business Owners Need To Focus On Marketing In 2017 Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
How to Run a Food Truck 01: Train Your Food Truck Employees Welcome to the first lesson of our second food truck business planning series: "How to Run a Food Truck." We’re so excited to have you here! Whether you’ve just hit the streets after following alon...
10 Motivational Quotes That Will Help Food Truck Owners Start Off The Week Strong Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
FoodTruckr Heroes: Baby’s Badass Burgers Tomorrow, we’re kicking off Unit 6 of the “How to Start a Food Truck” series with a lesson that’s all about branding—so it only makes sense to choose a FoodTruckr Hero for the week who’s killing it wi...
5 FoodTruckr Articles That Can Help Mobile Kitchen Owners Get A Jumpstart On The Week If you're looking to get a jumpstart on the upcoming week, then you came to the right place. After all, we are about to unleash five articles (previews and links included below) that are jam-packed...
The Best FoodTruckr Advice For Mobile Kitchen Owners From Last Week: Jan. 15-21 Every Monday, we like to give food truck owners a full serving of advice, and we do that by dishing out every single article from the week prior. So, with that said, below you will find every artic...
Food Trucks: Do You Include These Steps When It Comes To Your Goals? More likely than not, you take your goals very seriously, and you also follow through with them. You are a food truck owner, after all, and becoming a food truck owner in the first place likely involv...
How To Start A Mobile Street Food Business On A Small Budget Editor’s Note: Today we’re excited to present a post from Alyssa Johnson. Alyssa is currently working as a freelance writer for https://essayvikings.com/. Her lifestyle credo is "A satisfied customer ...
#FoodTruckFan: When Your Favorite Truck Gets Popular The FoodTruckr team is together in San Diego this week, and a couple of us had an experience that I suspect is common for hard-core fans of food trucks (or any restaurant). We met up with a friend...
FS013- All About Your Food Truck Website Food trucks live and often rely on social media, but what about a food truck's website? How important is a website for your truck, and what are the best practices for running a useful site that...

About the Author

Jeremy

Jeremy Adams is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current role as President/CEO, Jeremy manages dozens of employees, interacts with clients, and maintains a healthy relationship with all of his business partners. Since Prestige, Jeremy has launched many other successful companies.

Love it? Share it: Share on Facebook Share on Twitter