Without customers, you wouldn’t be in business.
As a result, you and your food truck team should cherish your customers, and do everything possible to make your business’ customer service game as good as it can possibly be.
Need help in the customer service department? We have you covered with the three articles below (previews included).
3 FoodTruckr Articles That Will Help Owners Out With Customer Service
How to Run a Food Truck 05: Deliver Excellent Customer Service
Today on FoodTruckr, we’re super excited to dive right back in to our “How to Run a Food Truck” series! If you’ve been following along, you’ve already spent several weeks out on the streets and mastered a few important lessons. Let’s take a quick minute to review—in the last unit, you trained your new food truck employees, practiced plating and presenting your meals, learned how to send location updates to attract more fans, and used some awesome new apps to simplify your business. That’s great progress on some super important topics…so, way to go!
While the first few lessons were geared toward helping you get up and running and navigating your earliest days on the road, this next unit is going to be full of lessons that you’ll use throughout your entire career. We’ll be talking about customer service—including lessons on how to make your customers happy, what to do when a customer has a bad experience, and promotions and extra ways to create a legion of loyal fans who keep returning for more. If you want your truck to survive your first year on the road (and to set yourself up for many successful years in the future!), you need to learn how to deliver great service now.
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The 10 Commandments of Customer Relationships
The food truck gods are fickle beings, and your truck may be plagued by customer droughts if you fail to please them. But if you can figure out the secret to the sacrament of success, you’ll be rewarded with floods of excited fans who pray for the day your truck rolls into their neighborhood.
Want to know how to get into customer heaven? Honor these 10 commandments of customer relationships faithfully and you’ll be blessed with a flock of hungry, happy followers for your truck.
Looking to take your food truck business to the next level? If so, then The Food Truck Growth Kit has your name written all over it!
How to Run a Food Truck 06: Handle Customer Disputes
Last week on “How to Run a Food Truck,” we covered one of the most important topics we’ve ever written about here on FoodTruckr—how to deliver excellent service to your customers. Good customer service is the foundation of every successful business, and our FEAST Experience model is the best way to ensure that you and your food truck team members consistently adhere to high service standards.
Satisfying your customers is the single-most valuable thing you can do as a business owner—but you also need to realize that not every customer will be happy with your food, your service, and what you have to offer. Though you shouldn’t take their dissatisfaction personally, you should care deeply about how they feel and about whether or not you could have done something to serve them better. When a customer is unhappy, it’s up to you to take charge of the situation and to do your best to resolve his or her complaint.
In today’s all new lesson, we’ll show you another convenient tool you can use to resolve customer complaints and to prevent similar situations from occurring in the future. It’s called the LEARN model—and we think it’s a great way to deal with unhappy customers and to reflect on any mistakes that were made.
While you are not going to make every single customer happy, you should do everything in your power to satisfy your customers, for one bad review could lead to you losing customers.
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About the Author
FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.