Not everyone is a professional at taking high-quality videos. Your social media game might be strong, but creating quality videos is a different story, especially if your main focus is creating a video as fast as possible for your food truck brand so you can get back to what you’re an expert at — cooking Read more
Whether food truck owners want to admit it or not, social media is a big deal when it comes to promoting a mobile kitchen business. With social media, you can reach more people, get your truck’s name out there, engage with your fans … and that’s just the beginning. In hopes of helping you out Read more
Whether food truck business owners want to accept it or not (some food truck owners love social media, and others despise it), social media is an invaluable ingredient in the mobile kitchen industry. Therefore, whether you plan on running your social media networks or not (you could always hire an expert, or have someone on your Read more
Is it finally that time? Is it finally time to hire a social media expert at your food truck business? If so, just know this: You are not alone. So many business owners in the food truck industry (and beyond) are hiring people to come in and take care of their social media efforts. In Read more
We love Flashback Friday for a couple of different reasons: (1) It’s festive, if you will, and it adds a spark to the day. (2) We like to pack a lot of information into our Flashback Friday pieces in the form of articles that were published at FoodTruckr in the past. (3) We know you, Read more
It’s okay if you aren’t a social media guru. Likewise, it’s okay if you don’t want to spend all of your free time trying to come up with a social media strategy that will benefit your food truck business in the short-term and long-term. With that said, you still have to have a strong social Read more
Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world’s leading custom food truck manufacturer. In his current role as President/CEO, Jeremy manages dozens of employees, interacts with clients, and maintains a healthy relationship with all of his business partners. Since Prestige, Read more
Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world’s leading custom food truck manufacturer. In his current role as President/CEO, Jeremy manages dozens of employees, interacts with clients, and maintains a healthy relationship with all of his business partners. Since Prestige, Read more
While Facebook might attract younger folks, it is for everyone. Not only because it is easy to use, but because it is absolutely essential if you own a business. If you own a food truck and have gone this long without starting a Facebook account, then you have to join the times immediately. After all, Read more
Have you always wanted to break into the food truck industry? Perhaps you already have in a big way and you currently own and operate your own mobile kitchen, but you could still use advice in many key areas. If this sounds like you, then FoodTruckr likely has you covered, and can provide you with Read more
If you are a business owner, culinary entrepreneur or an entrepreneur in any sense of the word, then it is important to always incorporate new ideas for your food truck. This is how entrepreneurs can keep up with the times. Keeping up with the times allows entrepreneurs to hit a larger target audience. This can/should Read more
Whether you are new to the food truck industry or are looking to start your own food truck business, it is very important that you get the social media side of your company down. Yes, things such as setting up a menu, having enough employees and serving up otherworldly recipes are king in this industry, Read more
Ready to make your social media outreach work better for you? Today, we bring you more marketing strategies for advanced food truck owners with an all-new lesson on connecting with fans through social media.
In today’s new lesson, we kick off Unit 5 of the “How to Run a Food Truck” series with a topic that we’ve never discussed in-depth on FoodTruckr before—Yelp reviews!
As you’ve already learned from your early days on the road, running a food truck is hard work and requires you to maintain a pretty hectic schedule. Fortunately, in today’s new “How to Run a Food Truck” lesson, we’ve got a whole suite of apps designed to simplify your life as a food truck owner.
In this episode of FoodTruckr School, we talk with Matt Berkland from Truckily.com about best practices and tips for sharing your location on social media. How often do you share your location? How much time do you give your customers to locate you? What do you include in a tweet versus what do you share on Read more
What’s your guilty pleasure? Mine’s a grilled cheese sandwich: bread grilled until it’s dark and crunchy, cheese that’s impossibly melty, a bit of melted butter on my fingers. As a child, the grilled cheese sandwich was my mom’s go-to meal when she needed me to just sit still for a few minutes; and now as Read more
Stress much about social media? You’re not alone. The platform choices are endless. And deciding what to post and when is enough to drive anyone batty. Food truck owners have a harder go than the average social media user because so much of their businesses rely on customer outreach and engagement through social channels.
Let’s end the madness, shall we? To do so, let’s focus on data to tell the true story of which social media channels work best.
We know quite a few food truck super-fans. To shed light on the loves and habits of such adoring food truck foodies, we polled them about what keeps them going back to their favorite trucks time after time. Their insights may just be the boost of clarity and confidence you need to take your food truck business to the next level.