Business Bites: Twitter Tips, Heartbleed, a Must-Read Book, and an Audacious New Coffee Cart

We’ve had a lot of fun exploring food trucks from the fan’s perspective, but it’s time that I play with this column’s menu a bit. We’ve heard from you loudly and clearly—it’s the business advice that you crave. With that in mind, I’m shifting the focus of this column from the fan’s perspective to a round-up of my favorite business articles and tips from the previous two weeks.

First up on our menu of advice articles comes from the always outstanding Buffer blog. You know Buffer as an excellent tool for keeping all your social media accounts populated—and if you don’t, make sure to sign up for our email newsletter, where you’ll get our ebook showing you how to use 6 Free Social Media Tools, including Buffer. Buffer recently released a long-awaited update to their iOS app which will make on-the-go updating of Facebook, Twitter, and your other social channels much easier.

Twitter is the focus of the Buffer blog post I want to share with you. 5 Tips to Optimize Your New Twitter Profile is packed with tips for boosting fan engagement with your tweets. It’s a must-read for all Twitter users.

This past week we’ve heard a lot of news about the Heartbleed encryption flaw, along with the suggestion that we should change all our passwords to just about every website we have ever used. Mashable put together a handy list of all the major websites that were affected by the flaw. Look at the list to see if your favorite sites are on it.

Moving on to advice, Farnam Street shares a book review for what sounds like the most practical—and fiercely honest—business book of the year (or decade, or possibly ever). The Hard Thing About Hard Things slices and dices the myth of formulas to success, while still offering keen advice for business owners. I stopped halfway through Mashable’s review to order the book, and I have a feeling I’ll be handing out copies to all my entrepreneurial friends (I’m a real hit a parties).

You May Also Like...  Invaluable Advice When It Comes To Writing A Business Plan For Your Food Truck

Finally, on the food truck-specific front, Fast Company Exist highlights a bike-powered coffee cart that has set its sights on replacing Starbucks. Their goal is audacious, the design is gorgeous, and we can’t wait to follow their progress.

Let me know what you think about our new recipe for this column. I take requests, particularly if there’s a particular area of the business where you want some advice.

###

Image by Filippo Diotalevi, cropped

Recently on FoodTruckr

Throwback Thursday: Focus On Your Work-Life Balance At Your Food Truck For this week's edition of Throwback Thursday, we wanted to pose a question before going back in time. The question: What is the No. 1 thing you want to improve on as a food truck owner? It coul...
Why Your Work-Life Balance Is So Important In The Food Truck Industry Burnout in the food truck industry is a very real thing. When you are spending all of your time at the office (in this case, your food truck), it is very easy to get burned out. That is why an othe...
3 Tweaks That Might Help Your Food Truck Business Achieve More Success Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
Throwback Thursday: Get Insurance For Your Food Truck For this Throwback Thursday article, we are going to go all the way back to May 7, 2014. On that day, FoodTruckr published some very valuable information that revolves around insurance for your foo...
FoodTruckr Articles That Will Do Wonders For Mobile Kitchen Owners In The Customer Service Departmen... Whether you are struggling to attract more customers or need to bring your customer service game up a notch or two, we have you covered. Today, we will be providing food truck owners with five arti...
The Best FoodTruckr Advice For Mobile Kitchen Owners From Last Week: Dec. 4-10 If you were too busy to read up on food truck advice/information last week, then you came to the right place. Below, we will be providing every article published at FoodTruckr from last week. On to...
How To Increase Your Odds Of Getting Food Truck Financing Editor’s Note: Today we’re excited to present a guest post from JSL Financial. JSL Financial specializes in providing hassle-free financing for small and medium sized businesses. You can find out more...
FoodTruckr Heroes: Rickshaw Stop Over the past few weeks in FoodTruckr Heroes, we’ve profiled a lot of awesome trucks who are doing truly awesome things.  From killer branding to fantabulous social media updates, there are all kinds ...
Welcome to The 12 Days of FoodTruckr! Cold weather has arrived for much of the country, and the holiday spirit is all around. No matter what events you’re celebrating this season, we hope you’re having a fantastic December that is filled ...
Productivity Tips For Food Truck Owners Everyone is different. Likewise, everyone's days consist of different tasks. With that in mind, there are plenty of productivity tips out there lurking around. The key is finding the tips that work...
Los Angeles Vegan Food Trucks That Foodies Need To Try Immediately Los Angeles is absolutely flooding with amazing food trucks. In the spirit of that thinking, we are about to unleash three Los Angeles vegan food trucks that foodies need to try ASAP. As a frien...
Now Is The Perfect Time For Food Truck Owners To Make New Goals For 2017 December is just around the corner, which means 2017 is also just around the corner. Are you ready for the new year, food truck owners? Now is the perfect time for food truck owners to make new goa...
5 Branding Tips For New Food Trucks Editor’s Note: Today we’re excited to present a guest post from Adrian Cordiner. Adrian is a writer for nisbets.com.au. He is passionate about food, business, marketing, and technology, and never gets...
3 Keys To An Entrepreneur’s Success In The Food Truck Industry Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
The First Step In Securing Food Truck Financing Is Trying Editor’s Note: Today we’re excited to present a guest post from JSL Financial. JSL Financial specializes in providing hassle-free financing for small and medium sized businesses. You can find out more...

About the Author

Mindy Holahan is a staff writer and the #FoodTruckFan columnist. Indeed, she’s a big ole fan of food trucks, particularly if they sell fish tacos. She has a background in the hospitality industry, loves working with writers, and gets positively giddy about the intersection between cooking and science. Follow her on Twitter @HolaMindy for daily bouts of enthusiasm or on Instagram @HolaMindy for her adventures and epic failures in gluten-free baking.

Love it? Share it: Share on Facebook Share on Twitter