Food Truck Entrepreneurs Have To Include This Ingredient When Making Goals For 2017

Goals

Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world’s leading custom food truck manufacturer. In his current role as President/CEO, Jeremy manages dozens of employees, interacts with clients, and maintains a healthy relationship with all of his business partners. Since Prestige, Jeremy has launched many other successful companies.

What are your goals for 2017, food truck owners?

Do you want to simply make better food and make more people happy with said food, or do you want to take your business to the next level by adding another food truck to the equation? The choice is yours. These are your goals, after. With that said, you have to include the secret ingredient when making your goals for 2017.

If you haven’t finalized your goals yet, then make sure to include this secret ingredient. If you have finalized your goals, then, well, go back and add in the secret ingredient.

Without further ado, here is the secret ingredient that you need to incorporate when making your food truck goals for 2017: Get very detailed with your goals, and make sure they are measurable.

Let’s break down a possible goal as an example.

Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck.

Let’s say one of your goals is to increase your social media following. That is a great goal, but more meat needs to be added.

You May Also Like...  Ingredients That Foodies Can't Get Enough Of

Instead, your goal needs to be something along these lines: I want to increase my Facebook following by 2,000 likes in 2017. I plan on doing that by incorporating more giveaways, boosting posts that I think will do well and promoting my Facebook account more at my actual food truck. Since there are, of course, 12 months in a year, I plan on gaining 167 likes every month.Goals

Now that is an all-star goal! It not only maps out what you want to do, but it also packs on detail and states how you are going to achieve your goal.

That’s the problem with most people’s goals. Sure, they have good intentions and want to get better in a certain area, but they don’t have a plan of attack.

You not only have to make your goals measurable, which is why the above example says to increase the Facebook following by 2,000 likes instead of simply saying increase the Facebook following, but you have to have a plan to reach them as well.

Looking to build a new custom food truck? Check out this link for more details!

You say you want to gain more customers. Great. How are you going to do that? You say you want to make more money in 2017? Awesome! What’s your plan? How are you going to achieve that goal?

If you make your goals measurable, add more detail and make an actual plan for them, then all of your food truck goals could come true in 2017 — well, as long as you stick to your plan, that is. If you are vague with your goals, then don’t be surprised when 2017 is almost over and you haven’t achieved your goals.

You May Also Like...  Business Bites: Better Social Media Tracking, Measuring Customer Happiness, and Loyalty Programs That Work

Nonetheless, now is the time to get to work on those goals. 2017 is almost here, and you have to be ready for it the moment the calendar changes over to a new year.

Good luck with those goals and Happy New Year!

RELATED: How To Increase Your Odds Of Getting Food Truck Financing. If one of your goals is to get food truck financing in 2017, then use this article to your advantage.

Looking to start your own food truck? Prestige Food Trucks can do wonders for you in that department.

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

The Benefits Of Owning A Food Truck Over A Sit-Down Restaurant From A Business Standpoint If you are a business owner and are thinking about entering the food truck industry, this question has likely popped up multiple times: Should I invest in a sit-down restaurant or food truck? From ...
How Food Truck Owners Can Stay Motivated During The Offseason If you live in a place that gets taken over by bad weather during the winter, then the offseason in the food truck industry can be a very unmotivating time. After all, there is nothing worse than you ...
How to Run a Food Truck 04: Use Apps to Simplify Your Business Today’s lesson is the last part of our unit on your first few weeks on the streets—and if you’ve been following along with our “How to Run a Food Truck” series, you’re already one month into your food...
Common Characteristics Of Successful Food Truck Owners Many people have entered the food truck industry, and many people have failed. On the flip side, many prepared food truck owners have entered this industry and have found a great amount of success in ...
Menu Mistakes Food Truck Owners Can Easily Avoid If you are a food truck owner, then it is easy to come to this conclusion: Running a food truck business has many different components, and being a master chef is certainly not the only one. With t...
The Importance Of Having A Website For Your Food Truck Business When you are just breaking into the food truck industry, the amount of worries are endless. For example, you have to be an expert when it comes to inventory, customer service, sales, social media, etc...
How To Attract More Customers By Making The Food Truck Environment Enjoyable QUICK: What is the most important ingredient for any food truck business? Answer: It depends. After all, every food truck has to have a flawless business plan, recipes that will make food lovers dr...
Six Seasonal Strategies to Delight Fans in December The holiday season is upon us, and your loyal year-round fans are getting ready to spend the bulk of their discretionary dollars.  However, as people cut their budgets in order to save more money for ...
FoodTruckr Heroes: East Side King We’ve been talking lately in the “How to Start a Food Truck” series about how to buy an affordable food truck with all the right equipment for your business. After all, the inside of your truck is inc...
The Great Food Truck Race: How It Works and What You Can Learn Eight food truck teams. Seven weeks to compete. One shot at $50,000 and a brand new truck. That's the premise behind the Food Network's popular reality show, The Great Food Truck Race. If you’re no...
FS030: Changing the World One Taco at a Time – with Cayla of Taco Bike In today's episode, we've got another amazing food truck alternative for you: Taco Bike. Cayla Mackey brings organic, local, sustainable breakfast tacos to the Nashville community, all from the back o...
How All Food Truck Entrepreneurs Should Approach Their Goals Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
FS006- From Food Truck to Brick and Mortar Restaurant with Brett from BC Tacos In this episode of FoodTruckr School, we chat with Brett Chiavari from BC Tacos, one of the most popular food trucks to reign South Florida! He's also recently opened up a brick and mortar rest...
FoodTruckr Heroes: I Love My GFF Today’s FoodTruckr Hero is on an admirable mission to make healthy, natural foods accessible to everyone—and we totally support their goals. Meet I Love My GFF, a Seattle-based food cart that serves g...
How to Start a Food Truck 02: Decide What You’ll Sell Last week on “How to Start a Food Truck,” we explored the business model differences between food trucks and brick and mortar restaurants to help you decide which one best fits your vision for life an...

About the Author

FoodTruckr

FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.

Love it? Share it: Share on Facebook Share on Twitter