5 Food Options That Every Mobile Kitchen Owner Should Add To The Menu

Flashback Friday

We aren’t trying to step on anyone’s toes here, but we live in a day and age in which people get frustrated when certain items aren’t featured on food menus, no matter what the restaurant might be.

We understand both sides of the argument — we really do. However, a food truck owner must always remember that the customer is always right, and that thinking should come into play here. With that in mind, below you will find five food options that every mobile kitchen owner should add to the menu.

These meals/options/items don’t have to take up your entire menu, and you can still add your own unique twist to them. Reminder: If you can appease every customer, then that is going to make your business that much better.

Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck.

5 Food Options That Every Mobile Kitchen Owner Should Add To The Menu

  • A Vegan Option
  • A Vegetarian Item
  • A Meal Tailored To Kids
  • A Popular Meal
  • A Seasonal Item

A Vegan Option

More and more people are going vegan these days, making a vegan option at your food truck basically an essential.

Let’s say you run a truck that specializes in meat and/or BBQ-like food. What are you supposed to do in that scenario? Well, you could always offer a vegan burger, because that still fits the concept, and will surely make someone happy when he/she sees the vegan burger available.

Get creative! You are the chef here!

You May Also Like...  Foods That Your Customers Would Love To See During This Time Of The Year

Nonetheless, if you don’t have any vegan items on your menu, then you are missing out on a demographic, and that is not good for business.

If you are about to join the food truck industry, then make sure to check out the How to Start a Food Truck: The Definitive Guide.

A Vegetarian Item

You are likely going to have a lot of vegetarians venturing to Menuyour truck over the course of your food truck career, and you should be appeasing them in some way as a result.

We understand you might be thinking something along the lines of this: My menu is flooding with meat meals/items, so why would a vegetarian come to my truck in the first place?

That’s a worthy question, but just know this: A vegetarian might have caved in and just let his/her friends pick where to eat … and that led the vegetarian in question to your truck. Now, if you have some vegetarian items available, then it really is a win-win for everyone involved.

A Meal Tailored To Kids

More likely than not, families are going to be coming to your truck, and if you start adding some meals for kids to your menu, then you are adding another target audience into the mix! Catering to kids alone could increase your sales, so why wouldn’t you want to add some meals for the little ones?

The key is to try to appease everyone, while staying unique and serving up your delicious recipes at the same time. Hey, no one said it was going to be easy.

You May Also Like...  The First Step In Securing Food Truck Financing Is Trying

By drawing in more families via some form of kids’ meal, you will attract more families, and your sales will love every single minute of it.

A Popular Meal

This one gets a bit tricky, because not everyone wants to add a popular meal to their menu (in this case, something like a burger and fries, or a burrito). With that in mind, this popular meal will appease the picky eaters, or that is at least the idea.

Not to mention, if your menu is so unique that people don’t really know what they are ordering, a burger and fries, chicken strips, etc., might be music to their ears — because it is something they are used to, something they have ordered in the past.

Reminder: It’s okay to put your own twist on this popular meal.

RELATED: How To Maximize Your Food Truck Revenue In The Mobile Kitchen Industry

A seasonal treat/item is always a smart play, especially when it is fall and the pumpkin spice flavor is taking over.

MenuYou can look at it as a special or however you would like, but a seasonal item is a great way to attract some customers.

Here are some great examples: (1) Adding a pumpkin spice latte during the fall. (2) Adding soup in the winter. (3) Adding ice cream, or cold beverages, in the spring/summer.

Little changes to the menu can go a long way, especially if they are only offered for a limited amount of time. After all, just look at how many people rush to Starbucks to get a pumpkin spice latte during the fall months.

You May Also Like...  3 Food Trends That Foodies Have Been Going Crazy Over In 2016

If you liked this article, then we encourage you to share your feedback, advice, questions and/or stories below!

Looking to build a new custom food truck? Check out this link for more details!

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

Building Your Catering Business: How to Work with Event Professionals One of the strongest messages we heard from food truck owners in our recent post 50 Food Truck Owners Speak Out: “What I Wish I’d Known Before Starting My Food Truck is that catering special events ca...
How To Increase Your Odds Of Getting Food Truck Financing Editor’s Note: Today we’re excited to present a guest post from JSL Financial. JSL Financial specializes in providing hassle-free financing for small and medium sized businesses. You can find out more...
Throwback Thursday: A Look Back At FoodTruckr’s Interview With Better Buzz Mobile Espresso Thursday is among us yet again, and for this edition of Throwback Thursday, we decided to go all the way back to Oct. 13, 2016. On that day, FoodTruckr interviewed Amy Herrmann of Better Buzz Mobil...
Food Truck Advice From Real Mobile Kitchen Owners: Part 3 If you are new to the food truck industry or are trying to make your dream of becoming a food truck owner come true, then we have quite the treat for you. After all, this is Part 3 of our mini-seri...
2 Simple Ways Food Truck Entrepreneurs Can Get Their Customers Excited For Spring Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world's leading custom food truck manufacturer. In his current...
Gypsy Express’ Unique Background Is Why The Food Truck Industry Is So Great Not everyone who enters the food truck industry has a background in food, if you will. Some people enter this industry to become chefs, even though they have little experience in that department. Othe...
Business Bites: Nifty Napkins, WiFi on the Go, and IFTTT Recipes Today I'm going to hit you with a couple quick articles, and then I'm going to dig deep into our App of the Week. This week's app is an intuitive intersection of time-saver and social media powerhouse...
3 Signs You’re Ready To Expand Your Food Truck Business Is it time to expand your food truck business yet? Are you even ready to take on two food trucks? Do you have the personnel and cash flow to make that next step? If you are wondering if you're read...
#FoodTruckFan: How to Sell the Cost of Better Ingredients On Wednesday in the "How to Start a Food Truck" series, we wrote about the importance of quality ingredients. As a customer, I wholeheartedly second that. I’m sure that as a business owner, you con...
How to Start a Food Truck 19: Organize Your Licenses and Permits Can you believe summer is almost here? Food truck season is officially upon us, the warm weather is here to stay, and today’s lesson marks the end of Unit 5 on making your business official in the “Ho...
How to Start a Food Truck 16: Get Insurance Alright, FoodTruckrs—over the last four months, you’ve done a lot of prep work and research to figure out whether or not a food truck is right for you. You’ve got your business plan, you’ve built an e...
Food Truck Branding 101: Build a Brand That Rocks We all learned at an early age not to judge a book by its cover, right? That’s bad advice when it comes to brands. On a daily basis, customers are bombarded with advertisements and challenged to make ...
Business Bites: Better Social Media Tracking, Measuring Customer Happiness, and Loyalty Programs Tha... Welcome back to another Business Bites, our rundown of the most useful business tips we’ve encountered in the past week. App of the Week It takes a lot of Google Docs and Google Sheets to keep FoodT...
Three Keys to Building Food Truck Super-Fans Close your eyes and picture your favorite regular customer. You know the Suit—extra hot sauce, hold the cheese—who always gives you a smile and a healthy tip. Or that chatty college girl who seems to ...
The 12 Days of FoodTruckr: 11 Favorite FoodTruckr Posts On the eleventh day of Christmas, FoodTruckr’s giving you… 11 Favorite FoodTruckr Posts! Happy Christmas Eve, FoodTruckrs! In honor of Day 11 of The 12 Days of FoodTruckr, we wanted to take a little...

About the Author

FoodTruckr

FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.

Love it? Share it: Share on Facebook Share on Twitter