Food Truck Business Owners Need To Focus On Marketing In 2017

Marketing

Editor’s Note: Today we’re excited to present a post from Jeremy Adams. Jeremy is the President/CEO of Prestige Food Trucks, which is the world’s leading custom food truck manufacturer. In his current role as President/CEO, Jeremy manages dozens of employees, interacts with clients, and maintains a healthy relationship with all of his business partners. Since Prestige, Jeremy has launched many other successful companies.

Have you made your goals for 2017 yet, food truck business owners? If not, then now is the time to really start focusing on what you want to accomplish next year.

Do you want more customers? Do you want to increase your revenue? Do you want to make your food even more delicious? Do you want to expand your business? Perhaps you want to do all of those things — and then some. Nonetheless, now is the time to make your new goals so you are prepared for 2017 the moment the calendar flips over to a new year.

No matter what your goals are, you need to focus on marketing in 2017.Marketing

Sign up to receive the FoodTruckr Newsletter and we’ll throw in our free guide: 6 Free Social Media Tools to Get People Talking About Your Food Truck.

Here’s the great thing about marketing: It can help you achieve all of your goals. Digital marketing can help you gain customers, which then leads to these customers buying your food. That, of course, leads to more sales and more money.

On top of that, digital marketing can help your customers get more involved with your company in the engagement department. For example, you can engage with your customers on social media. This can be done by asking them a simple question. If the post is engaging enough and it hits home for your followers, if you will, then they might comment on it, like it, click on it, share it or venture to your website. This could lead to more eyes seeing your posts, more eyes seeing your website, more people becoming aware of your food truck business and more people going to your actual mobile kitchen.

You May Also Like...  Tips During The Holiday Season In The Food Truck Industry

With phones getting more and more advanced, and more and more people purchasing smartphones,Marketing digital marketing is becoming a necessity for businesses.

Here’s the bottom line: Marketing leads to people becoming aware of your brand, it leads to you gaining more followers, it leads to more people venturing to your food truck and it could lead to your sales booming (among other things). Therefore, it is crucial for food truck business owners to focus on marketing (especially digital marketing) in 2017.

If you are looking for more articles that will help you in the marketing department, then make sure to check out the articles below:

How Do Mobile Apps Actually Help Food And Catering Industries?

Food Truck Marketing 101 Infographic

3 Reasons Why Your Food Truck Business Has To Have A Facebook Account

The Importance Of Having A Website For Your Food Truck Business

Looking to build a new custom food truck? Check out this link for more details!

To dig your teeth into what FoodTruckr has to offer, make sure to like us on Facebook and follow us on Twitter, and also make sure to check out more content that we bring to the table.

Recently on FoodTruckr

Lessons Food Truck Owners Can Learn From Dreamers No matter what industry you are trying to conquer -- yes, even the food truck industry -- you have to be two things: A dreamer and a doer. If you are a dreamer, then you tend to come up with amazin...
How Entrepreneurs Can Branch Out In The Food Truck Industry There are many ways to take your food truck business to the next level in the food truck industry. This is something that all entrepreneurs strive for. Getting the business up and running is the initi...
FS011- A Successful Start (and a Cold Winter!) With Tony from Rig-A-Tony’s In this episode of FoodTruckr School, we're very happy to welcome Tony Fumarolo, owner of Rig-a-Tony's, a relatively new Italian food truck that serves the community of Fort Wayne, Indiana. As ...
Articles That Will Help Food Truck Owners Focus On The Big Picture Why did you want to become a food truck owner? From time to time, it's important to look at the big picture. By doing so, it can help you remember why you set out on the journey that is entering th...
What Are Your Food Truck Goals For 2018? FoodTruckrs, with a new year approaching fast, we figured we would ask you the question that so many people are thinking about. Here it is: What are your food truck goals for 2018? Are you wanti...
This Food Truck Business Marketing Video Provides Excellent Tips For Growth Life in the food truck industry can be very troublesome from time to time. While some people might think it is a get-rich-quick scheme, others -- you know, the folks who have actually started their ow...
Don’t Make These Mistakes If You Are A Food Truck Business Owner People make mistakes all the time. The key is to limit the mistakes, and to also learn from them when you do make them. Of course, that's easier said than done, especially if you don't even know yo...
FS032: Marketing Your Food Truck the Smart Way – with Brandon Lewin This episode is one every FoodTruckr should hear. Today, we're digging in deep on how to market your food truck. My guest today is Brandon Lewin, a marketer and strategist with a special place in h...
Announcement: FoodTruckr Is Back From Vacation! FoodTruckrs, the big announcement you’ve been waiting for is finally here: We are back from vacation! Whether you are new to FoodTruckr or have been following us since the beginning, we want to wel...
8 Great Benefits Shopify POS Offers FoodTruckrs In honor of the release of The Food Truck Growth Kit, we thought it would be cool to spend some time today talking about our brand new partner—Shopify POS. We’ve been big fans of the team at Shopif...
The Best FoodTruckr Advice For Mobile Kitchen Owners From Last Week: Dec. 25-31 First off, we wanted to wish everyone a happy New Year! And now, we want to unleash a ton of advice in the form of every article published at FoodTruckr from last week. Use the advice/information w...
FoodTruckr Heroes: Dark Side of the Moo Today’s FoodTruckr Hero is anything but ordinary, and we couldn’t be more excited to share their story with you. Dark Side of the Moo out of Hoboken, NJ, has a mission to put their own unique spin ...
FS027: How to Keep a Food Truck in Business with Yvonne from Brown Shuga Soul Food Warning: Your mouth might water just hearing about this food truck. Brown Shuga Soul Food has been serving up pulled pork, ribs, mac-n-cheese, and more for nearly four years, and Chef Yvonne Ander...
How to Run a Food Truck 13: Stay Motivated Through the Winter Today’s lesson marks an important moment in “How to Run a Food Truck”—not only are we wrapping up Unit 3, but we’ve also officially reached the halfway point of the entire series! You guys have been d...
It’s Time To Get Really Serious About Your Yearly Food Truck Goals If you can believe it, it's already November, which, of course, means December is right around the corner, and you know what that means... It means a couple of different things: (1) It means the ho...

About the Author

FoodTruckr

FoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.

Love it? Share it: Share on Facebook Share on Twitter